Fans Select Winning Video in the Goody’s® Headache Relief Shot®
Fastest Fan Challenge
TARRYTOWN, N.Y.--(BUSINESS WIRE)--Dec. 19, 2013--
Dale Earnhardt Jr., the driver known for his speed on and off the NASCAR
track, today announced the winner of the Goody’s® Headache Relief Shot®
Fastest Fan Challenge. The Challenge asked fans to create videos
depicting their fastest moments, and launched with a video featuring
Dale Jr. speeding through his own day.
Matthew Perkins of Los Angeles, California, won the Challenge with a
video showcasing his fast cooking skills. Perkins will receive an
ultimate NASCAR tailgate weekend hosted by Goody’s® and Dale Jr.,
including a race weekend RV, travel to and from the Goody’s® Headache
Relief Shot® 500 in Martinsville, Virginia, tickets to the race with VIP
access to the garage and pit areas, $1,000 in spending money, and a
personal meeting with Dale Earnhardt Jr.
The winner of the Fastest Fan Challenge was chosen by popular vote from
a group of five finalists. Nearly 50,000 fans voted, with Perkins
receiving the most votes. The winning video, as well as the Challenge
video starring Dale Jr., can be viewed on the Goody's
Headache Relief Shot Facebook page.
“Working with the Goody’s team on the Fastest Fan Challenge was a lot of
fun,” said Dale Earnhardt Jr. “Our fans are extremely creative, and I
enjoyed seeing what they could do to portray speed. I am looking forward
to meeting Matthew Perkins at next year’s Goody’s Headache Relief Shot
500.”
Goody’s® Headache Relief Shot® is a single dose of pain reliever in a
convenient, easy-to-take liquid form. Its unique packaging and liquid
fast action formula are designed for consumers who need quick and
long-lasting relief when they are on the go: a single shot of the great
tasting liquid provides as much pain relief medication as extra-strength
tablets and powders. Goody’s® Headache Relief Shot® is available
nationally at Walgreen’s, Kroger, Dollar General, and K-Mart. For more
information visit www.goodysheadachereliefshot.com.
About Prestige Brands Holdings, Inc. (NYSE:PBH)
The Company markets and distributes brand name over-the-counter and
household products throughout the U.S., Canada, and certain
international markets. Core brands include Chloraseptic® sore throat
treatments, Clear Eyes® eye care products, Compound W® wart treatments,
The Doctor's® NightGuard® dental protector, The Little Remedies® and
PediaCare® lines of pediatric over-the-counter products, Efferdent®
denture care products, Luden's® throat drops and Dramamine® motion
sickness treatment, Debrox® ear wax remover, Beano® digestive aid,
Gaviscon® antacid in Canada, and BC® and Goody’s® headache powders.
Source: Prestige Brands Holdings, Inc.
GolinHarris
Sarah Ingram, 213-438-8780
singram@golinharris.com
or
Chad
Nishimura, 213-438-8776
cnishimura@golinharris.com
