News Releases
The first adventure will take
"As the number one over-the-counter treatment for motion sickness, we understand the fear and anxiety of motion sickness and the disappointment that comes when it disrupts plans, especially in the summer months," said
"I'm so excited to be partnering with Dramamine® to help me and my kids keep moving this summer," said
The three influencer partners who will participate in #KeepMoving were chosen because of their active family lifestyle and affinity for adventure and will embark on domestic and international trips with their families. The influencers and their families will be provided with a supply of Dramamine® Non-Drowsy Naturals, so they can #KeepMoving all summer – without the drowsy side effects. They will share their experiences on their social channels, encouraging their fans and followers to follow along with their adventures on their own social channels, as well as Dramamine's social channels, and try Dramamine® Non-Drowsy Naturals on their own summer excursions to avoid any unwanted motion sickness.
Share How You #KeepMoving With Dramamine® Non-Drowsy Naturals
Families are encouraged to share their summer adventures with friends and family using #KeepMoving and visit Dramamine.com to learn more about Non-Drowsy Naturals. Those who share their #KeepMoving moments will also have a chance to be reposted on Dramamine's social media channels. #KeepMoving will run from June through
About Dramamine®
Dramamine® is America's number one over-the-counter product for the treatment of motion sickness, helping to prevent and relieve nausea, dizziness and vomiting associated with this condition.
Dramamine® comes in five formulas, including Dramamine® Original Formula, Dramamine® All Day 24hr Less Drowsy, Dramamine® for Kids, Dramamine® Chewable and the latest, Dramamine® Non-Drowsy Naturals, and is available at most mass merchandisers, drug stores, and grocery stores throughout the United States. Visit Dramamine.com, on
About
The Company markets and distributes brand name over-the-counter and household cleaning products throughout the U.S. and Canada, Australia, and in certain other international markets. The Company's brands include Monistat® and Summer's Eve® women's health products, BC® and Goody's® pain relievers, Clear Eyes® eye care products, DenTek® specialty oral care products, Dramamine® motion sickness treatments, Chloraseptic® sore throat treatments, Compound W® wart treatments, Little Remedies® pediatric over-the-counter products, The Doctor's® NightGuard® dental protector, Efferdent® denture care products, Luden's® throat drops, Beano® gas prevention, Debrox® earwax remover, Gaviscon® antacid in Canada, and Hydralyte® rehydration products and the Fess® line of nasal and sinus care products in Australia. Visit the Company's website at www.prestigebrands.com.
Media Contact:
914-524-8778
cbadillo@prestigebrands.com
Golin PR
212-373-6061
bsuden@golin.com
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/dramamine-launches-keepmoving-an-influencer-led-campaign-that-celebrates-summer-travel-and-proves-motion-sickness-doesnt-have-to-get-in-the-way-of-fun-adventures-300477151.html
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